Facebook and Instagram ads in Mumbai
In Mumbai, most people buy from the shop near their station or their building. An ad on Facebook and Instagram can reach the few localities you actually serve, and every enquiry lands in the Leads tab of the app.
Advertising in Mumbai
The city is long and narrow, and daily life follows the local train lines: Western, Central and Harbour. Someone in Borivali will not travel to Chembur for a haircut or a tuition class, so most businesses here are really neighbourhood businesses. People also order a lot over the phone and WhatsApp from shops they already know, which suits a click-to-WhatsApp ad. Big shopping streets like Linking Road or the wholesale lanes near Crawford Market draw buyers from further away.
Choosing the areas
Start with your own locality and the stations on either side of it on the same line. A salon in Malad, for example, might pick Malad, Goregaon and Kandivali. Crossing to the other line usually means a long trip for the customer, so leave those areas out unless you deliver or people already come to you from there.
Areas you can pick
- Andheri
- Bandra
- Borivali
- Kandivali
- Malad
- Goregaon
- Dadar
- Powai
- Chembur
- Ghatkopar
- Lower Parel
- Colaba
Ad language: Marathi, Hindi, English, Gujarati. We write the ad in the language your customers read.
Businesses in Mumbai we set up ads for
- Restaurants and cafesAds that fill tables on slow weekdays and bring party bookings to your restaurant or cafe. We design the ad, run it nearby, and enquiries reach your phone.
- Salons and spasAds that fill weekday appointment slots and bring bridal enquiries before the wedding season. We design the ad, run it near you, and leads reach your phone.
- Gyms and fitness studiosAds that bring trial sign-ups in January, before the wedding season and all year. We design the ad, run it to people near your gym, and leads reach your phone.
- Coaching classesAds that bring parent enquiries and demo class bookings before each new batch starts. We design the ad, run it in your area, and leads reach your phone.
- Bakeries and cake shopsAds for custom cake orders, birthday orders and Christmas plum cakes. We design the ad, run it to homes near your bakery, and orders come to you on WhatsApp.
- Cleaning and pest controlAds that bring bookings for deep cleaning, sofa cleaning and termite or cockroach treatment. We design the ad, run it where you work, and customers message you.
Prices in Mumbai
Prices are shown in the app. See all prices.
Questions
Is the whole of Mumbai too wide for my shop?
For most shops, yes. People rarely cross the city for everyday things. Pick your locality and its neighbours in the app. Target all of Mumbai only if you deliver citywide or sell something people are willing to travel for.
Which language works best here?
It depends on the area and your customers. Hindi and English reach most people, Marathi suits many neighbourhoods, and in parts of the western suburbs Gujarati customers are common. Tell us who buys from you and we write the ad to match.
When should I advertise for Ganeshotsav?
Sweet shops, decorators and caterers usually start an ad one to two weeks before Ganesh Chaturthi, when families are planning modaks, decoration and guests.
Do I need a digital marketing agency in Mumbai to run ads?
No. A shop in Dadar or Borivali can do it from the app in one sitting. Mumbai agencies suit brands with large monthly budgets, while one plan here covers the design, the ad spend and GST.
Get the app
Download it, add your business and link your Facebook Page. Start with the 5-day trial, and approve your first design on the same phone.