A short reel of one wedding
Thirty seconds from one real wedding, haldi to vidaai, with your studio name and the cities you cover. Get the couple’s permission before you use their photos in an ad.
Instagram and Facebook ads for photographers
Couples and families choose a photographer by looking at the work, usually on Instagram, months before the event. An ad that puts your best frames in front of people in your city at that planning stage brings enquiries from people who have already seen what you shoot.
Who you’re trying to reach
Wedding couples and their families are the biggest bookings, and they start looking three to six months ahead. Pre-wedding shoots are booked by the couple themselves, often aged 24 to 32. Parents book maternity, newborn and first birthday shoots. Smaller jobs fill the weekdays: product photos for local brands and online sellers, office events, school functions, and headshots for professionals.
What to put in the ad
Packages with what is included
Say what a package covers: how many days, photo and video, drone, album, the number of edited photos, delivery time. Families compare packages line by line, so a clear one gets the enquiry.
Baby and family shoots
Soft photos from a newborn or first birthday shoot, with whether you shoot at home or in the studio. Parents are careful about who handles a newborn, so mention your experience with babies.
Lead form or WhatsApp
We’d start with a lead form ad. A wedding booking needs a call: the dates, the venue, the number of functions, the budget. A lead form gets the couple’s or parent’s number so you can call back and talk it through. For quick product shoots and small events, a WhatsApp ad lets people send what they need in a message.
Who should see it
For weddings, target your city and nearby cities you are willing to travel to, or the whole state if you shoot destination weddings. Age 22 to 35 reaches couples, and 45 to 60 reaches the parents who often pay. For baby and family shoots, target a smaller area around the studio, age 24 to 38. Keep gender open, since both partners and both families take part in the decision.
Busy times to plan for
- Wedding season, roughly November to February, with bookings made from August
- Summer wedding dates in April and May in many regions
- Diwali and Navratri, for family portraits and festival shoots
- Valentine’s week and anniversaries, for couple shoots
Prices
Prices are shown in the app. See all prices.
Questions
Can I use photos of clients in my ad?
Only with their permission. Ask the couple or family in writing, especially for photos of children. Many photographers add this to the booking agreement.
When should I advertise for the wedding season?
From August to October, while families are still choosing vendors. By December most good dates are booked, and ads then mostly bring last-minute and budget enquiries.
Will the ad be a photo or a video?
Either. For photographers a short reel or a carousel of your best frames usually says more than a single picture. You approve the design in the app before it runs.
How do photographers get clients?
Referrals bring most wedding bookings, and Instagram brings the rest. A short reel of one wedding with a package price, shown to people aged 24 to 32 in your city, fills the gaps between referrals.
Get the app
Download it, add your business and link your Facebook Page. Start with the 5-day trial, and approve your first design on the same phone.
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